Case studies

Digital Marketing Case Studies: Real Projects, Real Numbers

Short case studies from websites, online stores, ordering systems and apps we have delivered. Every number on this page comes from the live project, not a projection.

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Restaurants and food brands
Retail and ecommerce
Home services

At a glance

Numbers From Live Client Projects

These digital marketing case studies use figures counted on the live client websites and apps we built.

244menu items customers can order online from NY Chicken & Grill

102menu items on New Kabab House direct ordering

67pages published on the CT House Builders site, which started with no website

58menu items in the Zaaki Halal Food store, with iOS and Android apps

Restaurants

Restaurant Digital Marketing Case Studies

Restaurants are our biggest niche. These projects replaced delivery-app dependence with direct ordering. Learn more about our restaurant digital marketing.

NY Chicken & Grill

East Hartford, CT · Halal restaurant, takeout and delivery

Challenge: An existing site with no modern ordering and a weak mobile experience.

What we did: Redesigned the website on WordPress with WooCommerce ordering, meal customization, secure checkout and ongoing SEO and social media.

244 menu items available to order online
Wings, combos, gyros, platters and subs organized by category
Staff update items and prices without code

Read the full project

New Kabab House

Windsor, CT · Halal Pakistani restaurant

Challenge: An outdated website without a working online ordering system.

What we did: Rebuilt the site from the ground up with WooCommerce ordering, halal menu labeling, mobile optimization, SEO and social media.

102 menu items available to order online
Kababs, biryani, curries and grilled dishes in clear categories
Windsor location, hours and contact shown on every page

Read the full project

Zaaki Halal Food

Nashville, TN · Halal quick-service restaurant

Challenge: A growing brand that needed a website and apps to support in-store and online growth.

What we did: Designed a responsive website with WooCommerce ordering and built native iOS and Android apps with customer profiles and push notifications, plus local SEO.

2 native apps launched, iOS and Android
58 menu items in the online store
Website, apps and ordering connected in one system

Read the full project

Villa of Lebanon

South Windsor, CT · Lebanese and Mediterranean restaurant

Challenge: A large menu that was hard to browse on phones, plus catering and food truck information buried on the site.

What we did: Redesigned the site with visual menu sections, mobile-first layout, dedicated catering and food truck sections, click-to-call and maps.

Serving South Windsor since 1979
Menu organized into categories such as appetizers, gyros, pizza, chicken and sweets
Dedicated catering and food truck landing sections

Read the full project

Flavors of Nawab

Connecticut · Indian restaurant and catering

Challenge: Great food and catering, but little engaging presence online.

What we did: Built a new WordPress website, then took on local SEO, social media management and promotional video production.

4 services delivered: website, SEO, social media and video
Video assets used across the website and social channels
Catering information published for online inquiries

Read the full project

Sea Star Market

Biddeford, ME · Halal restaurant

Challenge: No website, no online visibility and no digital ordering.

What we did: Launched the first website with full online ordering, mobile optimization and an easy menu backend.

First website in the business's history
Direct ordering without third-party platforms
Menu, hours and contact details editable by staff

Read the full project

Phil's Super Variety Grill

Monmouth, ME · Halal grill and variety menu

Challenge: A popular offline spot that customers could not find or order from online.

What we did: Created the first ecommerce website with online ordering across the full menu and secure checkout.

First website in the business's history
Menu categories including burgers, seafood, wings, wraps and grinders
Online orders reduced the load of phone orders

Read the full project

JJ's Kitchen Menu

Westfield · Halal restaurant

Challenge: A growing restaurant with no digital presence at all.

What we did: Built the first website with end-to-end online ordering, halal menu labels, secure checkout and local business information.

First website in the business's history
Direct ordering with meal customization
Mobile-first design for phone orders

Read the full project

Retail, ecommerce and services

More Digital Marketing Case Studies

CT House Builders

Fairfield, CT · Residential remodeling contractor

Challenge: No website, no contact portal and no online presence at all.

What we did: Built the company's first website with service pages, project gallery, quote forms, local SEO and social media support.

67 pages now published on the site
Service pages for kitchens, baths, decks, siding, roofing and more
Quote request forms on every key page

Read the full project

Smooth Vaporz

Waterbury, CT · Vape retailer with multiple stores

Challenge: A static website that could not sell products online, limiting sales to walk-in customers.

What we did: Redesigned the site as a WooCommerce store with a full product catalog, categories, secure payments, accounts, order tracking and wishlists.

3 Connecticut store locations: Waterbury, Torrington and Seymour
Informational site turned into a full online store
Customer accounts, order tracking and wishlists added

Read the full project

Darussalam Publishers

Online store · Islamic bookstore, ecommerce

Challenge: An existing online store that lacked performance, visibility and engagement.

What we did: Improved navigation, categories and product presentation, ran on-page and technical SEO, managed social media and produced a brand video.

4 services delivered: ecommerce, SEO, social and video
Category structure and mobile shopping improved
Professional brand video produced

Read the full project

Soap Club Queen

Queens, NY · Laundry, wash and fold, pickup and delivery

Challenge: An outdated site structure that made services hard to find and book.

What we did: Reworked navigation, content and design mobile-first, with clear calls to action and local SEO foundations.

3 core services made easy to find: wash and fold, pickup and delivery, self-service
Redundant pages removed and content restructured
Local SEO metadata for Queens searches

Read the full project

How we measure

How We Report Results for Clients

Every project has its own goals, so our digital marketing case studies measure different things. For ordering websites we track orders and average order value. For contractors we track calls and quote requests. For SEO clients we track rankings, map visibility and leads. We only publish numbers we can verify on the live site, and we share detailed performance results with each client privately.

Want results like these? Start with a free SEO and Google Business Profile audit or explore our web design, ecommerce and app development services.

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Call (203) 706-6873 or request a free audit to see what we would do for your business.

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Digital Marketing Case Studies: Real Projects, Real Numbers

Numbers From Live Client Projects

Restaurant Digital Marketing Case Studies

NY Chicken & Grill

New Kabab House

Zaaki Halal Food

Villa of Lebanon

Flavors of Nawab

Sea Star Market

Phil's Super Variety Grill

JJ's Kitchen Menu

More Digital Marketing Case Studies

CT House Builders

Smooth Vaporz

Darussalam Publishers

Soap Club Queen

How We Report Results for Clients

Want to Be Our Next Case Study?

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